Not only are big media brands becoming increasingly present across the growing number of FAST channels, they’re infusing them with an influx of newer programming.
In FAST, user experience becomes the primary value proposition to drive both differentiation and long-term business success.
As FAST channels gain momentum with audiences, the content they offer is becoming more well-rounded, highlighting a notable pivot from how FAST channels began.
Global SVOD providers have increased their sports content by 72% since December 2024.
Talent-based contextual advertising creates a wealth of opportunities that are based on the most common of common denominators.
Is ‘Die Hard’ a Christmas movie? The metadata behind the 1988 Bruce Willis-led movie helps answer this popular annual debate.
With sports rights fragmenting, publishers and platforms can ease fans’ frustrations with data.
Recent TV viewership trends suggest that many SVOD services might not be getting their money’s worth from the majority of the content they distribute.
Despite the wealth of variety available on streaming services, the overwhelming majority of programming is very new.
This report highlights SVOD content trends, distribution strategies and can be used to develop personalized content journeys.
With so much content, an abundance of services and no program schedules, audiences are overwhelmed and rarely know what they want to watch when they tune in.
While unique from previous Emmy winners in the drama category, Shogun has many similarities with titles like Succession, Game of Thrones and Breaking Bad.