Video Data

Deliver engaging video experiences with metadata

Video Data overview

As the competition for audiences continues, curating the right recommendations and presenting appealing content is more important than ever before. Create compelling video experiences that enable efficient content search across various sources, including linear TV, streaming services and FAST channels. By combining detailed entertainment metadata with viewer behavior, you can deliver the right content at the right time to increase time spent, drive tune-in and reduce churn.
Coverage

Gracenote offers global and local content solutions across the Americas, Asia-Pacific, Europe, the Middle East and Africa.

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Video Data benefits

Grow and retain your audience

Personalize video content recommendations and visually merchandise TV and movie programs to increase audience time spent and tune-in.

Create appealing TV and video guides

Highlight TV, movies and sports content with compelling descriptions and attention grabbing imagery to engage your audience.

Solve viewing frustrations around "where and how to watch"

Direct viewers to desired live sports, movies and TV shows across linear, streaming and FAST channels with cross-platform universal search capabilities.

Seamlessly expand to new markets

Attract customers across geographic markets with global content IDs and a vast collection of localized video data from our global distribution network.

Power engaging sports experiences

Delight users by making it easy to find live sports and related content across linear TV and streaming video sources.

video content
Gracenote TV metadata

Video Data features

Related products

Advanced Discovery

Create personalized video recommendations by pairing deep descriptive metadata with viewer behavior, preferences and other contextual signals. 

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Streaming and Linear Availability

Help audiences find and watch their favorite movies, TV shows and sports across all providers, platforms and services with deep links directly to the program for a seamless viewing experience. 

Learn more

Content Tools

Submit, verify and manage your content metadata relied upon by leading TV and video services worldwide, as well as track program airings across channels, streaming or regions.

Learn more

Sports Data

Captivate sports fans with unique sports experiences that keep them informed of live games or engaged with their favorite teams and leagues at home, in the car or on-the-go.

Learn more

Nexus Auto

Combine the best of audio, sports and video to deliver next generation in-car entertainment experiences.  

Learn more

Discover how video metadata can help you unlock value from content

Gracenote can enhance your content discovery capabilities across movies, TV shows and sports, helping you deliver next-gen entertainment experiences to your audience.

Testimonials

What our customers are saying

liberty global
It’s been a really positive experience. Gracenote was really dedicated with a real eye for the details. Not just following along, but also challenging us and bringing in new thinking.

Bei Li

Senior Manager CMS & Metadata Product Development
Crackle
This relationship means that we can be even more effective for our delivery partners and in turn improve the navigation, search, and discoverability of our amazing originals, exclusives, blockbusters, and classic TV series across the OTT landscape.

Philippe Guelton

President

Insights

Latest from Gracenote

Inclusivity has increased in new TV content, but ad spend has yet to catch up

Despite increasing diversity in popular TV programming, brands’ investment in inclusive content hasn’t kept pace.

Jul 3, 2024
Missing metadata in FAST programming inhibits content discovery and advertising opportunities

In order for programming in FAST channels to be discoverable by audiences, it needs to include complete metadata.

Jun 18, 2024
Nearly 70% of this year’s new TV series are BIPOC-inclusive

Premium original content presents new opportunities for media buyers looking to be more inclusive with their ad spending.

Jun 14, 2024

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