With the increasing volume of content across platforms and devices, there is a growing need for a universal source of truth for content identification. Unique content IDs enable interoperability throughout the industry, identifying content from initial development through distribution, discovery and advertising, while providing linkages to related metadata assets. Gracenote IDs are globally deployed and essential for universal content identification across industry workflows and successful content lifecycle management.
Whether you’re looking to inform project development, accelerate content distribution or power next-gen personalized guides and content discovery experiences, Gracenote can help you get the most ROI from your content investment.
Testimonials
Bei Li
Senior Manager CMS & Metadata Product DevelopmentPhilippe Guelton
PresidentInsights
With so much content, an abundance of services and no program schedules, audiences are overwhelmed and rarely know what they want to watch when they tune in.
By focusing on content targeting, publishers and advertisers have an opportunity to drive better outcomes by simply tapping into existing datasets.
While unique from previous Emmy winners in the drama category, Shogun has many similarities with titles like Succession, Game of Thrones and Breaking Bad.
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