Latest news

Feb 21, 2019
Smart TV addressability expands with Nielsen’s new Advanced Video Advertising Group, acquisition of Sorenson Media

The deal combines Gracenote’s gold-standard ACR tech with Sorenson’s cross-distributor Ad Delivery platform.

Dec 21, 2016
Nielsen to increase Portable People Meter sample size by 10% across 48 radio metro areas

Today, Nielsen announced an increase in the panel in 48 Portable People Meter (PPM) markets as part of its ongoing…

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