Bad data is a real threat. LLMs are powerful tools, but they are only as good as the information they can access.
While content libraries grow and distribution channels multiply, sports have become the hottest commodity across the streaming landscape.
RAG and MCP each address the limitations of LLMs, but they approach the issue in fundamentally different ways.
FAST channels will become increasingly dependent on metadata to inform ad buys in programmatic systems.
Streaming viewers have become overwhelmed by choice and fragmentation. This sentiment is mounting, and it has a range of downstream effects.
Viewer frustrations are on the rise as streaming service congestion increases, highlighting opportunities for improved UX and content discovery.
As streaming options proliferate, engagement with FAST channels is on the rise, with news and sports becoming top genres.
Solving the sports discovery problem doesn’t mean owning more content. It means providing better access to it.
Streaming congestion has become overwhelming for TV viewers. Publishers can help streamline their content discovery journeys.
Drivers want more from their media experiences than what their smartphones offer.
Widespread connectivity notwithstanding, drivers remain enamored with AM/FM radio. On that front, automakers can give them more of what they love.
The desire for next-level infotainment among vehicle owners is unmistakable. Comprehensive entertainment data can help automakers deliver on that desire.