Explore trends in global streaming video content, including a 7.8% increase in sports content in Q2 2025.
TV listing data and normalized metadata are keys to effective, efficient CTV advertising.
Despite increasing diversity in popular TV programming, brands’ investment in inclusive content hasn’t kept pace.
Premium original content presents new opportunities for media buyers looking to be more inclusive with their ad spending.
This report highlights holistic strategies for investing in diverse-owned media and in content that authentically represents diverse perspectives and characters.
U.S., China, Great Britain, Japan and France lead 2024 Olympic medal forecast.
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