The MCP Server connects LLMs with Gracenote’s knowledge base, ensuring that search and discovery experiences are accurate, recent and complete.
Almost 50% of the programs on FAST channels that Gracenote tracks were made in 2020 or later.
As TV viewers transition to CTV and advertising follows suit, program data and TV schedules provide transparency and scale to addressable advertising.
The battle for sports rights is moving to streaming, and global SVOD providers have increased their sports content by 72% since December 2024.
Talent-based contextual advertising creates a wealth of opportunities that are based on the most common of common denominators.
Recent TV viewership trends suggest that many SVOD services might not be getting their money’s worth from the majority of the content they distribute.
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