Today’s TV and video content is delivered across a range of different platforms including global streaming providers, smart TVs, traditional pay TV and content aggregators. To maximize their investments, content owners must navigate the complexities associated with extensive content choice for viewers and multiple platform delivery by making programs available quickly and easily surfaced. Working with Gracenote allows content owners to package and distribute their schedules and program metadata more easily to our global distribution network. By leveraging the Gracenote ID, content is seamlessly ingested into workflows and optimized for next generation discovery experiences.
Testimonials
Bei Li
Senior Manager CMS & Metadata Product DevelopmentPhilippe Guelton
PresidentInsights
The desire for next-level infotainment among vehicle owners is unmistakable. Comprehensive entertainment data can help automakers deliver on that desire.
By tapping into the visibility that contextual signals provide, brands can overcome their top challenges in CTV advertising and find the scale they’re looking for.
User-based targeting is great for delivering performance, but people don’t watch TV ads the way they watch ads on social media.
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