Today’s TV and video content is delivered across a range of different platforms including global streaming providers, smart TVs, traditional pay TV and content aggregators. To maximize their investments, content owners must navigate the complexities associated with extensive content choice for viewers and multiple platform delivery by making programs available quickly and easily surfaced. Working with Gracenote allows content owners to package and distribute their schedules and program metadata more easily to our global distribution network. By leveraging the Gracenote ID, content is seamlessly ingested into workflows and optimized for next generation discovery experiences.
Testimonials
Bei Li
Senior Manager CMS & Metadata Product DevelopmentPhilippe Guelton
PresidentInsights
This growing appeal of FAST channels offers brands a new advertising option amid the rise of CTV, especially when they tap into normalized and enhanced metadata.
The granularity of program information is becoming increasingly important across CTV channels as advertising goes programmatic.
The MCP Server connects LLMs with Gracenote’s knowledge base, ensuring that search and discovery experiences are accurate, recent and complete.
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