Today, there are more ways to watch live sports than ever before, and sports programming continues to be critical to retaining subscribers. But the fragmented viewing experience has fans struggling to find the content they want to watch across linear TV and streaming. Gracenote On Sports addresses this challenge by integrating video and sports metadata into one product offering, with links to live games and events, related and shoulder content and imagery. This solution helps Pay TV providers, consumer electronics manufacturers and streaming platforms create engaging sports discovery experiences that drive tune-in and reduce churn.
Boost engagement by providing personalized sports experiences for fans tailored to their preferences such as favorite leagues and teams.
Make it easy for fans to find when and where to watch live sports with dates, times and direct links to games.
Accelerate development and reduce time to market with integrated sports and video data delivered through a single API.
Captivate sports fans with unique sports experiences that keep them informed of live games or engaged with their favorite teams and league at home, in the car or on-the-go.
Learn moreHelp audiences find and watch their favorite movies, TV shows and sports across all providers, platforms and services with deep links directly to the program for a seamless viewing experience.experience.
Learn moreVisually present your content catalog with the definitive collection of data, images and content IDs for movies, TV shows and sports programming to drive audience engagement.
Learn moreWhether you’re looking to help fans tune-in to live games, research stats, or engage with related content, Gracenote On Sports can help you unlock the full potential of live sports entertainment and keep fans coming back for more.
Testimonials
Bei Li
Senior Manager CMS & Metadata Product DevelopmentPhilippe Guelton
PresidentInsights
By tapping into the visibility that contextual signals provide, brands can overcome their top challenges in CTV advertising and find the scale they’re looking for.
User-based targeting is great for delivering performance, but people don’t watch TV ads the way they watch ads on social media.
This growing appeal of FAST channels offers brands a new advertising option amid the rise of CTV, especially when they tap into normalized and enhanced metadata.
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