On Sports overview
There are more ways to watch sports than ever, as a growing number of platforms offer games and related content across linear TV and streaming. However, this has led to a fragmented viewer experience, and caused fans frustration with finding sports content. Gracenote On Sports addresses this challenge by helping platforms simplify searching for live games and centralize sports content. Entertainment providers can engage fans with dedicated sports discovery hubs complete with links to live matches, related content and eye-catching imagery. The offering integrates industry-leading video and sports metadata via a single API to speed up time to market for these compelling, new sports-focused experiences.
On Sports benefits
Make finding live sports easier
Solve the viewer challenge of where to watch sports by providing links to games and matches across linear and streaming platforms.
Centralize sports content
Drive deeper engagement with visually stunning sports hubs based on fans’ favorite leagues or teams, with links to live games, paired alongside dates, times, logos and imagery.
Speeds up development
Integrate in-depth sports data with gold-standard video metadata to simplify development and time-to-market.
On Sports features
- Metadata and IDs for 160+ sports leagues in 50+ countries
- League/tour schedules with links to live events or recordings
- Updated event standings in near real-time
- Related content based on teams or leagues such as sports TV shows, movies and documentaries
- Shoulder content including game/match previews, post-game analysis and highlights based on teams or leagues
- High quality images of athletes and games/matches, including upper body images, headshots, league and team backdrops and action shots
Related products
Elevate the sports experience for fans worldwide
Whether you’re looking to help fans tune-in to live games, find sports movies, or watch highlights, Gracenote On Sports can help you unlock the full potential of live sports entertainment and keep fans coming back for more.
Testimonials
What our customers are saying
It’s been a really positive experience. Gracenote was really dedicated with a real eye for the details. Not just following along, but also challenging us and bringing in new thinking.
Bei Li
Senior Manager CMS & Metadata Product Development
This relationship means that we can be even more effective for our delivery partners and in turn improve the navigation, search, and discoverability of our amazing originals, exclusives, blockbusters, and classic TV series across the OTT landscape.
Philippe Guelton
PresidentInsights
Hallucinations: What’s the risk?
LLMs are far from perfect, and in the world of entertainment, they think they know more than they actually do.
Precision at scale
Case study: Mexican beer brand Dos Equis successfully scaled a niche live sports strategy in CTV with zero waste.
For next-gen entertainment experiences, LLMs are only as good as the data they can access
In order for enterprise LLMs to provide the next-gen content experiences they have the ability to, access to trusted, industry-specific data is paramount.