By focusing on content targeting, publishers and advertisers have an opportunity to drive better outcomes by simply tapping into existing datasets.
Gracenote Support Welcome to Gracenote support and developer resources Gracenote Help Center Gracenote support TV, Movie and Studio Content Providers To reach our Content teams for general information about how to submit, update, or verify your TV schedules, movie showtimes, or studio data, use the following email address:TV schedules and related metadata changes/updates:gnsourcing.video@nielsen.com Movie Showtimes: …
While unique from previous Emmy winners in the drama category, Shogun has many similarities with titles like Succession, Game of Thrones and Breaking Bad.
Leveraging AI and human editorial expertise, Watch Prompts complements Gracenote Video Descriptors to deliver facts, talent call-outs and content comparisons NEW YORK – September 4, 2024 – Gracenote, the content solutions business unit of Nielsen, has launched Gracenote Watch Prompts, a new dataset that equips global video platforms and services with interesting facts about TV …
Contextual ads are a great way to meet audiences where they are.
With an overabundance of TV content available, viewer engagement will become increasingly dependent on personalized experiences.
New contextual categories powered by program-level Gracenote metadata available for Q4 campaigns with Cineverse, DIRECTV Advertising, Philo, Tastemade and Xumo to help buyers target key audiences at scale New York, NY – July 25, 2024 – Gracenote, the content data business unit of Nielsen, is powering new contextual categories to give advertisers greater visibility into the …
Jared Grusd joins Nielsen as CEO of Gracenote.
Despite increasing diversity in popular TV programming, brands’ investment in inclusive content hasn’t kept pace.
In order for programming in FAST channels to be discoverable by audiences, it needs to include complete metadata.
Premium original content presents new opportunities for media buyers looking to be more inclusive with their ad spending.
The report highlights media buying opportunities in content that authentically represent diverse characters and narratives.