Insights

Gracenote perspectives

Insights to help you make informed business decisions

Representative content drives bingeability across streaming platforms

More than 71% of the most bingeable streaming shows in the last TV season were inclusive of an under-represented racial/ethnic identity group.

Jan 1, 2023
Seen on screen: The importance of disability representation

Disability representation on television is increasing, but slowly.

Dec 15, 2022
Beyond on-screen: Off-camera diversity attracts new audiences

Diversity and inclusion behind the cameras is becoming more important to audiences.

Oct 13, 2022
Win the streaming wars with bingeable content

Metadata can help content owners and buyers understand why audiences gravitate to specific video titles.

Aug 16, 2022
LGBTQ+ inclusion in media remains focused on same-sex relationships

Inclusivity aside, perceptions of inclusion about gender diversity, bisexuality, asexuality and pansexuality are very low.

Aug 16, 2022
Increased on-screen LGBTQ+ inclusion in ad-supported content could boost consumer loyalty

Ad-supported content helps brands engage with LGBTQ+ consumers who are open to direct engagement.

Aug 16, 2022
Closing the inclusion gap for people with disabilities

Representation in media remains low for people with disabilities, and progress over the years has been slow at best.

Jul 16, 2022
Picture This: Leveraging Personalization for Better Visual Content Merchandising

Given that humans are visual creatures, user experience is largely driven by what we see—not what we read.

May 13, 2021
Diverse acting nominations since 2017 are nearly triple the number from 2009 to 2016

Diverse acting nominations in 2019 tripled the number between 2009 and 2016.

Mar 5, 2017

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