Streaming congestion has become overwhelming for TV viewers. Publishers can help streamline their content discovery journeys.
The MCP Server connects LLMs with Gracenote’s knowledge base, ensuring that search and discovery experiences are accurate, recent and complete.
As TV viewers transition to CTV and advertising follows suit, program data and TV schedules provide transparency and scale to addressable advertising.
Recent TV viewership trends suggest that many SVOD services might not be getting their money’s worth from the majority of the content they distribute.
This report highlights SVOD content trends, distribution strategies and can be used to develop personalized content journeys.
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